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School of Business & Social Sciences

BSc (Hons) Digital Management and Marketing

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School of Business & Social Sciences

BSc (Hons) Digital Management and Marketing

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School of Business & Social Sciences

BSc (Hons) Digital Management and Marketing

Intake

Intake

September

Duration

Duration

3 Years

Mode

Mode

On Campus

Annual Fees

AED 34,650

Academic scholarships available

Programme Overview

Launch your career at the forefront of digital innovation with hands-on experience in digital tools and marketing strategies.

KEY FEATURES

Advance your career with a

BSc (Hons) Digital Management and Marketing

Degree

Advance your career with a

BSc (Hons) Digital Management and Marketing

Degree

Advance your career with a

BSc (Hons) Digital Management and Marketing

Degree

Advance your career with a Degree in

BSc (Hons) Digital Management and Marketing

Advance your career with a Degree in

BSc (Hons) Digital Management and Marketing

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Professional Recognition (Accredited by CMI & CIM)

Industry-relevant skills with digital tools

Expert faculty

Comprehensive digital marketing curriculum

Networking opportunities with professionals

Programme Modules

Programme Duration:

3 Years

Year 1

  • Professional and Academic Skills Development

  • Business Environment

  • Contemporary Issues in Marketing

  • Information Systems and Big Data Analysis

  • Introduction to Data Analytics

  • Financial Decision Making in Business

Year 1

  • Professional and Academic Skills Development

  • Business Environment

  • Contemporary Issues in Marketing

  • Information Systems and Big Data Analysis

  • Introduction to Data Analytics

  • Financial Decision Making in Business

Year 2

Year 2

Year 3

Year 3

Entry Requirements

British A Levels

Minimum of two GCE A2-level passes in any subjects and five GCSEs at Grade C or above (including English).

Indian (CBSE)

Grade 12 with a minimum of 60% overall.

IB Diploma

Full IB Diploma with a minimum of 25 grade points.

Pakistan/Bangladesh

No direct entry; Foundation entry for Grade 12/Grade 10 with a minimum grade of 50%.

West African (WAEC)

No direct entry; Foundation entry for Grade 12/Grade 10 with a minimum grade of 50%.

American/Others

Foundation entry for Grade 12/Grade 10 with a minimum grade of 50%.

English Requirements (Undergraduate)

All programmes at University of Greater Manchester RAK are taught in English and applicants with previous education outside of English-speaking countries (such as the UK, the United States, Canada, England, Ireland, Australia, New Zealand), must demonstrate English language proficiency as follows:

English Language Test

Entry Requirement

IELTS (taken within 2 years) 

 6.0 with no band below 5.5

PTE

Overall score of 50 with no less than 42 in each component

TOEFL iBT Including Special Home Edition

Overall score of 80

Duolingo

Score of 100 – no component less than 85

Additionally, students with the following qualifications may be considered as having met the English language requirements:

English Language

Entry Requirement

GCSE/1GCSE/0-Level English (as a first or second language)

Grade C or 4 if taken in England since September 2016

CBSE/ISC boards/NI0S/All state boards

Minimum Grade Of 65% in English (except, Gujarat, Haryana and Punjab Board)

International Baccalaureate

Minimum Grade 5 in English A1 (Standard or Higher Level) in IB or a minimum of Grade 5 in English B (Higher Level)

West African/Nigerian Curriculum WAEC/WASsCE/SSSCE

Minimum Grade of “C6”

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